Neos Group is looking for a marketing superstar to join our team in Toronto or Montreal. If you have an entrepreneurial spirit, have an interest in technology and speak both English and French – this might be for you! Provide us with a little bit of information:
- A work-related example that shows your capacity to innovate
- Your biggest life achievement
- Your resume, with the inclusion of your proficiency in French
ABOUT THE ROLE:
As the marketing manager for Neos Group, your role is to support the team on all marketing and sales initiatives on the North American market. Your role will encompass 3 key responsibilities:
DIGITAL:
- Assess Neos’ current state and provide the team with a marketing strategy to increase our online presence, build our brand and general leads
- Manage creative and content production such as our website, newsletters, and all marketing collaterals
- Optimize our SEO strategy by identifying areas of improvement, making recommendations to the team, and by implementing these recommendations
- Manage social media campaigns, posts, and ad campaigns
LEAD GENERATION:
- Provide a lead generation strategy and implement a plan to boost our sales funnel
- Work with the sales team to proactively engage with leads and increase lead conversion into sales
- Propose creative engagement strategies in order to explore unchartered target verticals and prospects.
- Manage lead generation campaigns (e.g. webinars)
- Analyse results of our campaigns, audit our engagement tools (e.g. CRM), and come up with suggestions to optimize
FIELD MARKETING:
- Manage the field marketing activities of Neos by identifying events (online and offline) that will drive lead potential
- Work with partners to optimize cross-selling and marketing activities
The ideal candidate should have 2-3 years of relevant experience, with a strong understanding of sales and marketing in a B2B environment. Strong knowledge of the following tools and platforms is needed: Hubspot, WordPress Canvas, LinkedIn Ads, Google Analytics
ABOUT NEOS GROUP:
Neos Group is a fast-growing company headquartered in Montreal and Toronto. Neos Group provides innovative solutions in the field of analytics, AI and data management, through a range of consulting and advisory services, training, and platforms.